食品廃棄削減のためのスマートフォンアプリケーションによる消費者の購買行動を考慮した価格提示の有効性の検証
食品廃棄削減のためのスマートフォンアプリケーションによる消費者の購買行動を考慮した価格提示の有効性の検証
カテゴリ: 論文誌(論文単位)
グループ名: 【C】電子・情報・システム部門
発行日: 2018/06/01
タイトル(英語): Verification of the Effectiveness of Price Presentation Considering Consumer's Purchasing Behavior by Smartphone Application for Reducing Food Waste Disposal
著者名: 宇都宮 陽一(愛知県立大学大学院 情報科学研究科),冨山 侑子(愛知県立大学大学院 情報科学研究科),奥田 隆史(愛知県立大学大学院 情報科学研究科)
著者名(英語): Yoichi Utsunomiya (Graduate School of Information Science and Technology, Aichi, Prefectual University), Yuko Tomiyama (Graduate School of Information Science and Technology, Aichi, Prefectual University), Takashi Okuda (Graduate School of Information Sci
キーワード: 食品廃棄,スマートフォン,消費者の購買行動,価値関数 food loss,smart phone,consumers' purchasing behavior,value function
要約(英語): In recent years, food waste disposal, food loss has become a social problem. Among them, attention is focused on reducing food loss. Food loss refers to the disposal of parts that were originally available for eating during food disposal. Food losses are targeted for residues left behind, excessive removal, expiration of expiration dates and the like in the home. On the other hand, disposal due to expiration of expiration dates at retail stores is treated as food disposal. We made proposals for pricing by smartphone application to reduce food loss. The penetration rate of smartphones has become about 65%, and in the age of 20 to 50 years it is high as around 80%, so it can appeal to many consumers. In this paper, we verify that price presentation considering consumer's purchasing behavior by smartphone application is effective.
本誌: 電気学会論文誌C(電子・情報・システム部門誌) Vol.138 No.6 (2018) 特集:臨床・介護モニタリング研究の新展開
本誌掲載ページ: 737-742 p
原稿種別: 論文/日本語
電子版へのリンク: https://www.jstage.jst.go.jp/article/ieejeiss/138/6/138_737/_article/-char/ja/
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